Reasons to Create Micro Moments

Even in 2017, if you are still struggling to make a decision on how to best approach your consumers – marketing once or twice for 30 days and seeing what happens or should you advertise with mobile and include Snapchat and Twitter in the mix?  These are still relevant concerns, however let me share some…

7 Times Back to Basics

By Jim Cunningham How familiar are you with the Rule of 7 as it pertains to marketing?  It might be considered an “old school” marketing methodology, but if you take a moment to understand what it is, you’ll appreciate the fact that it’s a sound concept that works and should be followed. In short, the…