Target Marketing

Target the right consumer with the right offer when it matters most

AimLogic, NCC’s target marketing solution, identifies, predicts and engages with in-market shoppers who are actively looking to make a vehicle purchase – your brand- allowing you to match back every marketing dollar you spend to vehicles sold.

Not your Average Digital Marketing Solution

AimLogic’s approach to target marketing is how we leverage our data.

Lead by our in-house Data Scientist, the NCC platform analyzes vast amount of financial touchpoints to create actionable insights and custom profiles that we incorporate into our proprietary algorithm LogicTargeting for predicting who is actively to make a purchase within 120 days or less.

We can identify based on your brand, best brand conversion and buyer preferences. – Our approach is based on analytics, not guess work!

Competitive Advantage

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Customer Profiles

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Unique Proprietary Data

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In-market shoppers only

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Exclusive Territory

Be Present When it Matters Most

We’ve identified your target audience, now it’s time to engage!

AimLogic uses a multi-channel approach with consistent messages to deliver success to your dealership.

  • Digital

    Based on shopper online attributes, custom profiles are utilized to digitally target with a model that fits their behavior and interest.

  • Email

    Complementing email campaigns are launched keeping brand messaging consistently in front of your active buyers

  • Direct Mail

    Tie everything together, the top 3,200 in-market shoppers are targeted with a persuasive direct mailer to ultimately drive them into your showroom.

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AIMLOGIC RESULTS

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Honda Dealer

4 Months

  • 7 sales Nov 2016
  • 25 sales Dec 2016
  • 16 sales Jan 2017
  • 24 sales Feb 2017
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Dodge Dealer

5 Months

  • 35 Sales
  • 327% ROI
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Kia Dealer

4 Months

  • 33 sales
  • 309% ROI

We are committed to you

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Assign exclusive territory radius

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Logic Targeting™ exclusive data pulled

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Welcome email sent introducing AimLogic team

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Kick off call to review creative, strategy, schedule launch

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Custom brand creative designed

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Launch monthly program review

Ready to hear more about us? Let's talk about it!

Fill out the form below to drop us a line, and we'll get back to you soon. We look forward to hearing from you!